Turning machinima into a job

An academic paper from June 2010, available free from the author’s website…

Under The Radar: industry entry by user entrepreneurs. Research Policy No. 39 (2010), pages 1198 – 1213.

“We study an emerging group of [business] firms founded by users of video games who became entrepreneurs on entering the animation industry by producing Machinima, a new film genre characterized by shooting film in video games. We explain how user entrepreneurs gain access to complementary assets (video games) for their new use (shooting film), how they deal with intellectual property issues when using other firms’ assets, and how user entrepreneurs combine domain knowledge about film production with their experience in video games and the art of Machinima.”